Marcus Lemonis at Zoe's Chocolate on CNBC's "The Profit"

‘The Profit’ at Zoe’s Chocolate, Co: Marcus Lemonis Knows Family Stories Key To Brand Turnaround

“The Profit” paid a visit to Zoe’s Chocolate, Co. in Pennsylvania, a family run business with a bleak outlook. The product was stellar, produced with love and care, but the operation suffered from lack of marketing imagination, brand extension and a total lack of business process. The business was created by three loving kids, Pantelis, … Read more